10 Week Wellness Challenge
Proudly Sponsored byIowa Food & Family Project†

January 8 - March 15, 2024
Registration opens November 27, 2023

Cost: $25 per participant

Over the course of 10 weeks, teams (2-10 people) track activity minutes and/or weight loss through the Live Healthy Iowa website. This simple and affordable challenge provides Iowans an opportunity to improve their health while engaging in fun, friendly competition.

Participants receive:
  • Challenge T-shirt (Adult small - 4XL)
  • Personal online dashboard with the ability to syncFitbit devices and Under Armour apps
  • Complimentary subscription to Fresh Pickings magazine
  • Weekly motivational messages
  • $10 discount on registration for the LHI 5K
  • Chances to win prizes*
    †*Prize winners will be randomly selected from all participants who record at least once per week of the challenge.

Request a Group ID/Subsidy Code


If your company, community, or organization will have multiple teams participating, activate a Group ID! There is no cost to activate a Group ID, and it's easy to do. A Group ID is used during registration to identify and track teams participating within your company or organization. Creating a Group ID allows up to two people to be assigned as group administrators. Group administrators will gain access to tools for promotion and implementation, and the ability to manage and monitor team and individual progress throughout the challenge.†In addition, all teams registered under your Group ID will be placed on one leaderboard, allowing for some friendly competition!† For more information, or to obtain a Group ID, please contact us.

About our Challenge Sponsor
The Iowa Food & Family Project is proud to help fuel your 10 Week Wellness Challenge journey! Throughout the competition, we will share recipes and fun food facts to inspire you to fill your plate with nutritious Iowa-grown and raised ingredients. After all, wellness starts with healthy food, and healthy food starts on the farm.

To learn more about the work farmers are doing to raise safe, nutritious, and high-quality foods for your wellness journey, subscribe to the Iowa Food & Family Projectís monthly Fresh Pickings eNewsletter at iowafoodandfamily.com/lhi/subscribe. Each newsletter is chock-full of delicious recipes, tips for healthy living, farm stories, community features, and giveaways.

Click here for answers to frequently asked questions about the challenge.

Additional questions? Contact us, we're happy to help!